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How to Use Segments to Manage Access in CustomerHub

Learn how to use Segments to group products, onboarding experiences, and files so you can manage user access in one place.

Updated over a week ago

What Are Segments?

Segments allow you to group products, onboarding experiences, and files together and manage access at a higher level.

Instead of granting access to each item individually, you can:

  • Add items to a Segment

  • Add users to that Segment

  • Manage everything from one place

When you update a Segment, changes automatically apply to all users inside it.

Segments are ideal for:

  • Membership tiers

  • Coaching cohorts

  • Client groups

  • Internal teams

  • Bundled offers


How Segments Differ from Collections

Collections and Segments serve different purposes.

Collections

  • Organize content into a single structured table of contents

  • Present pages and products inside one unified experience

  • Ideal for a traditional “membership portal” layout

Segments

  • Control access across the entire workspace

  • Can include multiple Collections

  • Can include onboarding experiences

  • Can include files

  • Do not change how content is displayed — only who can access it

Use a Collection when you want a structured content experience.

Use a Segment when you want to manage audience access across multiple assets.


How to Create a Segment

  1. Go to Settings

  2. Select User Management

  3. Click Segments

  4. Click Create Segment

  5. Enter a name

  6. Click Create Segment or click the Add (+) button


Adding Products, Onboarding Experiences, and Files

After creating a Segment:

  1. Open the Segment

  2. Click into the Products tab

  3. Select the products or collections to include

  4. Click into the Onboarding Experiences tab to add onboarding

  5. Click into the Files tab to include files

Any item added to the Segment will automatically be granted to users inside the Segment.


Adding Users to a Segment

  1. Open the Segment

  2. Go to the Users tab

  3. Click Add Users

  4. Select users

Important: Users immediately inherit access to all items in the Segment, and will correspondingly receive any access email notifications for any content they are gaining access to (provided the notifications are enabled).


How Access Inheritance Works

Access flows from the Segment down to the items.

  • Add a product to a Segment → All users in that Segment gain access

  • Remove a product → Access is removed from all users

  • Add a new user → They inherit all included items automatically

This eliminates manual access management.

You do not need to update users individually after the Segment is configured.


Using Segments for Memberships & Cohorts

Segments unlock flexible membership models.

Examples:

Tiered Membership

  • Bronze Segment

  • Silver Segment

  • Platinum Segment

Each Segment can include:

  • Different collections

  • Different onboarding

  • Exclusive files

Coaching Cohorts

  • Cohort January 2026

  • Cohort March 2026

Grant cohort-specific onboarding and resources.

Agency Clients

  • Client A Segment

  • Client B Segment

Keep client materials fully separated.


Controlling Post Visibility by Segment

When creating or editing a post:

  1. Select Custom Access

  2. Choose By Segment

  3. Select the Segment(s)

Only users inside that Segment will see the post.


Where Segments Appear on the User Record

Segments are visible on the user’s profile inside the admin.

This allows you to:

  • See which audience group a user belongs to

  • Quickly manage access changes

  • Audit membership tiers


Best Practices

  • Use Collections to structure content

  • Use Segments to control access

  • Keep naming consistent (e.g., “Platinum Members” vs “Platinum Tier”)

  • Avoid duplicating access at both the Segment and product level

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