The User Engagement Status feature helps you understand how users are interacting with your site by automatically categorizing them as Active or Inactive. This status is based on their recent activity, such as logins or content views, allowing you to quickly identify who is engaged and who may need a nudge. With this insight, you can create targeted messaging, re-engagement campaigns, or special offers to encourage inactive users, while continuing to support and reward your active members. It’s a simple yet powerful way to boost retention and personalize the user experience.

Creating a membership site is hard work and requires a lot of planning, strategy, and thought. When you get a new user you want to keep them engaged so they get the value you worked so hard to develop. With the User engagement status, we have made it easy for you to automatically segment your users by engagement status (Active/Inactive).

Now that you can easily find your active or inactive customers, it's important to take action on that engagement or lack thereof.

To get started go to Connectors > click the 3 dots menu > and click Options.

Scroll down and enable these options in the Activity Automation section. Don't forget to click SAVE. Now you can automatically follow up with your Users based on engagement status. For example:

CustomerHub automatically sets a User's status to "Active" or "Inactive" based on their most recent login. By default, CustomerHub will mark a User inactive if they haven't logged in within the past 30 days.

Go to Settings > App Settings > User Engagement Threshold > Save to adjust this threshold.