What are Membership Assets?
Membership assets are the pieces of content, branding, and information you’ll use to build your membership. Preparing these ahead of time helps you move quickly once you're inside CustomerHub and keeps your membership organized and consistent.
Why Membership Assets Matter
Gathering your assets before building saves time and reduces friction. It helps you:
Stay focused and confident during setup
Build without stopping to hunt for files or rewrite content
Maintain consistent branding
Launch faster
Create a polished experience for your members from day one
A little preparation goes a long way.
Assets You Should Gather Before You Build
Below are the foundational elements that will make your build process smooth and efficient.
1. A Clear Membership Name
Choose a name that communicates the value or outcome of your membership. Avoid vague labels and keep it simple.
2. A Short Membership Description
Write 1–3 sentences describing what members will receive or experience.
You’ll use this in your CustomerHub product description.
3. Your First Few Pieces of Content
You do not need a complete library to launch.
Gather enough content to help new members get started, such as:
1–3 modules or lessons
A welcome video or message
Starter resources (PDFs, guides, templates)
This is plenty for a strong launch.
4. Branding Elements (Optional but Recommended)
These help your membership look polished:
Logo
Cover image
Brand colors
Typography style
Thumbnail templates (if applicable)
Simple branding builds trust and credibility.
5. Pricing and Offer Details
Before setup, decide on:
Monthly or annual price
Founding member rate (if offering one)
Free trial (optional)
Any bonuses or perks for new members
You’ll use these decisions during the checkout configuration.
6. A Welcome Message or Video Script
Prepare a quick introduction that explains:
What members can expect
Where to start
The next steps they should take
This can be placed in a Start Here module or sent through onboarding flow.
7. Any Downloads or Supporting Materials
If your membership includes worksheets, templates, PDFs, or cheat sheets, gather them now so you can upload them easily.
Examples of What This Looks Like in Practice
A 2–3 minute welcome video
One starter module with two short lessons
A PDF checklist or quick-start guide
A simple logo and cover image
Pricing decided before entering CustomerHub
This is more than enough to begin.
Troubleshooting / FAQ
“Do I need a full library to start?”
No. Many successful memberships launch with only 1–3 starter lessons.
“Do I need professional branding first?”
No. Simple is fine. Branding can evolve as your membership grows.
“What if I don’t have a welcome video yet?”
A written welcome message is perfectly acceptable for your first launch.
“What if I’m still unsure about pricing?”
Start with something simple — you can adjust later as you learn from members.