📊 Engagement Overview
The Engagement section provides visibility into how your users are interacting with your content, including products, journeys, community posts, and Action Links.
You can use Engagement to:
Monitor activity trends
Identify peak usage times
Track button clicks and actions
Review user behavior across your workspace
🖥️ Overview of the Engagement Dashboard
To access Engagement:
Click Engagement in the main sidebar navigation
The Engagement dashboard includes:
A search bar to search by type or description
A filter panel for refining results
User Activity Pulse (heat map)
Activities feed (detailed event log)
🔥 What Is User Activity Pulse?
User Activity Pulse is a visual heat map that shows engagement patterns by:
Day of the week (Sunday–Saturday)
Hour of the day (24-hour breakdown)
Each block represents a time window and is shaded based on activity level:
None — No recorded activity
Low — Minimal activity
Medium — Moderate activity
High — Significant activity
Very High — Peak activity
Darker blocks indicate more user activity. The heat map helps you answer questions like:
When are users most active?
Are users engaging during weekdays or weekends?
What time of day sees peak usage?
Use this data to optimize post timing, product launches, webinar schedules, and automation triggers.
🔍 Filtering & Date Range
Click the filter icon (next to the search bar) to open the filter panel. You can filter the dashboard by:
Type — Filter by activity type (e.g., Login, Navigation)
Products — Filter by specific products
Days — Select a time window (e.g., 30 days)
Created date range — Set a custom From/To date range
⚠️ Note: The selected filters affect both the User Activity Pulse heat map and the Activities log below.
📋 Understanding the Activities Log
Below the User Activity Pulse, you'll find the Activities log — a detailed event feed. The table includes the following columns:
TYPE — The type of activity (e.g., Login, Navigation)
DESCRIPTION — A summary of the event (e.g., "Landon Skyles logged in")
CREATED — The date and time the event occurred
This log includes events such as:
Product access
Journey progress
Post engagement
Action Link clicks (if tracking is enabled)
Login and navigation events
This allows you to move from trend analysis (heat map) to detailed user-level actions. Use the search bar to find specific events by type or description.
💡 Use Cases for Engagement Analysis
Engagement data can help you:
Optimize Launch Timing
Schedule announcements when activity is highest.
Improve Retention
Identify drop-off periods in journeys.
Validate Promotions
Confirm whether users are clicking important buttons.
Track Campaign Impact
Measure engagement before and after launches.
Monitor Cohort Behavior
Analyze engagement by membership tier or time period.
✅ Best Practices & Important Notes
Review Engagement weekly to monitor trends
Use User Activity Pulse before scheduling announcements
Enable click tracking on Action Links for deeper insights
Pair Engagement insights with your CRM automation data
Compare different date ranges to spot growth or decline
💡 Note: Engagement reflects activity from logged-in users. Action Link tracking must be enabled to log button clicks. Date filtering updates both the heat map and activity list.